Record year for the museum

Swedish Christmas calendars and Lasse Åberg’s visual mischiefs contributed to another visitor record for Teckningsmuseet (The Museum of Drawings) in Laholm.

Last fall, we released the news that the summer exhibition “ART’S FUN – visual mischiefs by Lasse Åberg” became the most visited in the museum’s history. After this winter’s popular (and still ongoing) exhibition of Christmas calendars for Swedish public radio and television, it is now clear that the museum also broke its previous annual record. 33,102 visitors were the final result for 2022, which is well above the old record of around 25,000.

– We suspected early on that the legend Lasse Åberg would break the record for a single exhibition, but that the Christmas calendar exhibition would become so popular was actually a surprise. It has been full of people here almost all winter, says Frida Talik, artistic director at Teckningsmuseet.

Linus Hertley-Lundberg is communication director at the museum and he reacted to the unusually large interest from the press and media:

– The attention the exhibition with the Christmas calendars generated is like nothing else we have experienced here. We were in the news on Swedish public service television and radio, commercial radio station Mix Megapol, and local papers HP and LT. A fantastic impact.

“Christmas calendars for Swedish radio and television 1958–2021” and the European group exhibition “Pop Life” are on display until January 29. The next exhibition, “Björn Berg – life as a drawing artist”, opens on February 18.